p. 51 This paper combines empirical data from a photographic database (=736 photos) with the self-reported sociolinguistic profile of 400 interviewees to explore the factors that appear to shape the presence and relative weight of languages in the public space of the international resort of the Bay of Palma (Mallorca, Spain). The linguistic landscape studied largely mirrors the heterogeneous sociolinguistic profile of its readership

p. 58 restaurants feature prominently among the businesses displaying LL texts (23.4%). Shop fronts rank second, accounting for 16.7% of all signs, and billboards follow (10.7%). The outstanding position of restaurants is largely attributable to the common outdoor display of menus. The opposite case is illustrated by ‘Hotels’ and ‘Vehicle-hire offices’, which show percentages below 2%. There is also an unbalanced relationship between signs motivated by private and governmental actors. The Bay abounds with bottom-up signs (87.1%), while top-down flows have a more limited presence (12.9%). This is observable in the two resorts and becomes more evident in Calvià, where only 9.9% of signs are of top-down origin, whereas they account for 15.9% of signs in S’Arenal.

p. 59 English stands out as the most recurrent language, as it appears in 72.1% of signs, while Norwegian appears in just 0.4% of them. English is followed by Spanish,

p 59 Up to 30.1% of signs in S’Arenal are multilingual, while in Calvià these signs represent a lower 12.6% as a consequence of the preponderance of monolingual signage in the resort at 61.8% of the sample.

p. 60 

 English, Spanish and German are the only languages present in the four most

frequent combinations. These three languages match the main originating nationalities of tourists in the Bay of Palma, namely British, Spanish and German.... English, present in 22 of language patterns, is the commonest language, followed by Spanish (n = 18) and German (n = 14).

Turning to S’Arenal, ‘Monolingual English’ is the most frequent pattern accounting for 18% of signs, followed by the multilingual combination of ‘English+Spanish+ German’ (15.1%). As in the results presented for the composite area, two patterns show very similar percentages to rank third and fourth respectively: ‘monolingual German’ (11.6%) and ‘monolingual Catalan’ (11.3%). Again, English, German and Spanish are the only languages observed in the four commonest combination patterns documented.

question: were all the photos taken OUTSIDE or some inside the buildings?